The word “Return” in the phrase Return on Investment (ROI) is the value that is perceived in the following form either by the product user or the producer.  

  • An interest in the principal
  • A dividend
  • Capital gain
  • Saved time
  • Saved money
  • Entertainment
  • Good health
  • Social health
  • Added knowledge
  • Increment in one’s status
  • Charitable benefits
  • Learning from an experiment